Jul 23 2014

Paris is plastered with the Coke “You” font designed by Ian Brignell

Coke Paris 2014 2


Hard to believe that Ian designed the Coke “You” font for Coca Cola Australia way back in 2011. They ran a successful test campaign there which has since branched out to the rest of the world. It hit France with a bang this summer. Here are a few examples from that campaign.

Coke Paris 2014 4

And, a shot of the man himself in Paris.

Coke Paris 2014 1

Love the ‘x’ in Alix…

Vive la France!