Jul 23 2014 Paris is plastered with the Coke “You” font designed by Ian Brignell Hard to believe that Ian designed the Coke “You” font for Coca Cola Australia way back in 2011. They ran a successful test campaign there which has since branched out to the rest of the world. It hit France with a bang this summer. Here are a few examples from that campaign. And, a shot of the man himself in Paris. Love the ‘x’ in Alix… Vive la France!